Thierry Sabbagh appointed as President of Nissan Saudi Arabia and Managing Director of Nissan Middle East
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Nissan has announced that Thierry Sabbagh will become the new President of Nissan Saudi Arabia from April 1st while continuing to be the Managing Director of Nissan Middle East. Alongside Bader El Houssami, current Managing Director of Nissan Saudi Arabia, Theirry will look to spearhead the Japanese carmaker’s operations in Saudi Arabia while looking after operations in 10 other Middle East markets as Managing Director.
Theirry Sabbagh’s journey to the top started back in 2018 when he joined Nissan as Director of Sales and increased the sales of the brand in Gulf, Levant, and North Africa markets after which he became the Managing Director of Nissan Middle East in 2019. During his tenure, sabbagh has further strengthened the company’s operations based on its 70 years of heritage in the Gulf and Middle East markets.
Talking about this huge step in his career, Theirry Sabbagh said: “I am pleased to take on the role of president for Saudi Arabia and look forward to working with our leadership in this important market to continue growing our presence in the Middle East and take our operations in the region from strength to strength.”
“We remain committed to Nissan’s corporate purpose of enriching people’s lives with our products and technologies, towards realizing our ambition of being recognized as the most trusted brand in the region among our customers, partners and employees,” he concluded.