Making its first Regional appearance at Expo 2020 Dubai Nissan, the official Automotive Partner of Expo 2020 Dubai, shared its vision for the future of mobility with an outstanding and Exclusive showcase of the Ariya, Nissan’s all-electric crossover, which points out Nissan’s progressive look into the future of electrification and sustainable mobility.
The event was held at Expo’s Dubai Exhibition Center, named after Nissan's "Let's Move" Campaign, led by Joni Pavia Divisional Vice President for Africa, Middle East, India and Oceania (AMIO), Nissan Motor Corporation and Thierry Sabbagh, Managing Director, Nissan Middle East. Also the event was full of many important and famous people among social media influencers and Regional business partners alongside with many guests, that witnessed Nissan’s fascinating path full of involvement to the world across Sustainability, Mobility and Opportunity.
Speaking at the event, Joni Paiva, Divisional Vice President, Marketing & Sales, Africa, Middle East, India & Oceania, Nissan Motor Corporation said: “As we remain committed to our purpose of driving innovation to enrich people’s lives, Expo 2020 Dubai is the perfect platform to showcase the NissanAriya, to signal what is yet to come in the future of smart and sustainable mobility. This event is a fitting start to our participation at Expo 2020 Dubai, and we are excited to bring our global expertise, technological know-how and regional knowledge to visitors, and help accelerate the shift to a safer, smarter, more sustainable and connected world.”
Nissan has concerned on delivering dynamic products that cop up to the customer evolving needs, by complementing Nissan’s worldwide expertise, which is the brand legacy in the region. Nissan also Introduced ProPILOT this year, its developed suite if connected mobility features in the region.
Thierry Sabbagh, Managing Director at Nissan Middle East, said: “Expo 2020 Dubai provides an unmatched platform for Nissan to bring to the fore its leadership role and longstanding focus on innovative, human-centric mobility solutions. Our heritage in the region continues to move us forward, and we are proud to be associated with an event of this scale that brings to life decisions and ideas that will shape our collective future. By daring to do what others don’t, we are proud to be in a position to share our global vision for the future of mobility with our trusted partners and customers across the region.”
Sholto Douglas-Home, Chief Sales & Marcomms Officer, Expo 2020 Dubai, commented: “One of Expo 2020 Dubai’s key missions is to create dialogue around a more sustainable future in the area of mobility. Innovation in mobility is both transforming the way we live today and driving human progress into tomorrow and beyond. We look forward to seeing Nissan help lead conversations that will shape the future of mobility at Expo 2020.”